Business mentor Devarati Angela Sammon shares why logic, creativity and mindfulness are all vital in business.

What is the most important quality for an entrepreneur to possess? Is it logic and reason? Creativity and intuition? Or, perhaps, the most successful entrepreneurs are those with vision and clarity of thought?

Devarati Angela Sammon is a business mentor, chartered professional accountant and certified business facilitator. She believes that the key to successful business leadership is not to rely on one specific mental aptitude but, rather, to balance the use of logic, creativity and mindfulness.

“One of the most vital assets any entrepreneur has, is their own mind. And a successful business owner is often one who knows how to work with all the facets of their own brain. They know when the time is right to be logical and rational, or creative and explorative, or to step out of their thoughts altogether and just be ‘present’.”

As a celebrated jewellery designer and goldsmith, Devarati draws upon her creative skills on a daily basis. However, she believes that her other skills and experiences, particularly her background as a chartered accountant and her work as a meditation teacher, have helped her establish a more comprehensive and more adaptable approach to the challenges, opportunities and daily needs of her business.

“One moment, I can be compiling a profit and loss report; the next moment, I am feeling the flow of a magical new design. Through meditation, Joy of Business tools and mindfulness, I am able to discover moments of clarity and be more aware of what my business needs. I have learned to use my mind in whatever way the business requires of me, at any given time.”

Devarati believes that successful business owners are often those who are willing to move beyond their favoured mental functions, and strengthen and utilize all three ‘minds’:


Reason, structure, logic

“It’s obviously important to set up structures and processes in any business, particularly financially. These ensure you remain aware of how the business is performing and what it needs to move forward. Logic and reason are the foundation of any enterprise. Things often change, but it’s vital to be grounded and logical as a starting point.”

However, if too much structure and logic is applied, Devarati warns, the business can lose its creative edge and be less adaptable in a dynamic market.


Continue reading about 2 more mental traits in Kochie’s Business Builders.

Devarati SammonDevarati Angela Sammon is a business mentor, personal development speaker, meditation instructor, event organizer and celebrated jewellery designer. She is a certified facilitator of several Access Consciousness® special programs, including Joy of Business, Being You, Access Bars® and Right Body for You taster facilitator. Devarati is a chartered professional accountant (CPA) and a qualified meditation instructor with The Bright Path Ishayas’ Ascension (Meditation Made Easy). She obtained her Jewellery Arts Higher Diploma from George Brown College in Toronto, and her 18k Canoe in Motion ring featured in the final exhibition of Opine-Student National Exhibition. In 2013, she received the Gambhir Award for Academic Excellence. Find out more about Devarati here.


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